Web & App Design

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To learn about the differences between web and app design, continue reading the insights. You'll find out everything you need to know about app and website design.


Web Interface Design

Those involved in interface design are responsible for managing what the user of a site or app sees and making it usable for all the needs of the surfer.
The UI designer designs an interface to allow the user a satisfactory experience and works together with the UX designer to define the relationship the user will have with the final product.
Typography, for example, is a key element in building the appearance of the digital product and is also used as a graphic element: the typeface in its choice, size, color, contributes in an essential way to shape the content.
Website designers should be aware that format, color, contrast, and readability will be different, depending on the device with which the user will access and the tools that will convey the content message.

Cross-browser incompatibilities can make UI work difficult, which is why standards have been established in certain design environments such as Material Design. Material Design is the Android interface that Google applies to its devices, with the goal of providing a common basis for developing sites that are optimal in all their graphical elements. Interactions in responsive design have precise rules, their mandatory input and output direction animations must trigger expected and predictable reactions, or else a usability deficit that can push the user off the page.


Website design

Designing a website is a very complex job, done in collaboration with the technical department and those involved in information architecture. Our designers are able to coordinate with the technical people in order not to give up a pleasing and up-to-date look even when it comes to site designs with high technical complexity. The task of the designers is to orient the project to the user and to seek with other professionals, the meeting point between functionality and product communication.

App Design

Designing the appearance of Apps involves specific expertise on how users navigate from mobile and how they use their devices at different times of the day. App appearance must also conform to design standards imposed by operating system owners. For these reasons, the app designer needs to train and inform himself or herself to know the best about the uses that users make of the smartphone and the habits of these types of consumers. Dealing with app design means not giving up originality and communication of brand character by adapting to the characteristics imposed by the coding technique.

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App Development, Android App, iOS App, Ai Development

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